Make your move with confidence.

This step-by-step course shows you exactly how to investigate any franchise—so you can skip the sales hype, avoid costly mistakes, and choose the right business for your goals, lifestyle, and future.

Created by Gregory Mohr, author of Real Freedom (the only Wall Street Journal bestseller fully dedicated to franchising), this course puts the power back in your hands.

You’ll learn:

How to evaluate costs, earnings, and red flags

What to ask franchisors and franchisees (with templates)

How to align funding with your goals

When to walk away—and when to say yes

Exactly what to do after Discovery Day

Whether you're serious about launching now or just exploring, this course gives you the tools, confidence, and clarity to make your franchise decision like a pro.

By the time you are through with this course you will know how to investigate every franchise in the US.